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Holiday Marketing Strategies Meeting

News & Updates

November 13, 2024

Holiday Marketing Magic Unwrapped

Orchestrating digital excellence for the 2024 season Picture yourself in…

Matt Goodrich

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News & Updates Press

October 25, 2024

Merging CTV with non-endemic advertising will unlock a new range of audiences for advertisers

Leslie Amadio

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Product Updates

October 15, 2024

Kochava Product & Partnership Updates Bulletin: Q3 2024

New .NET MAUI SDK, enhanced ESP support, RevenueCat integration, and…

Jeff Richardson

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AdAttributionKit FAQ

Education Industry

September 30, 2024

AdAttributionKit FAQ

Getting to know Apple’s new PET (privacy-enhancing technology) Eager to…

Jeff Richardson

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The State of Digital Out-of-Home (DOOH) Advertising

Education Industry

September 27, 2024

The State of Digital Out-of-Home (DOOH) Advertising

Webinar insights from industry experts at DPAA and Advertiser Perceptions…

Matt Goodrich

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Press News & Updates

September 23, 2024

Best Practices for Ad Fraud Protection

Leslie Amadio

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Open Beta: Engaged Ad Interaction Attribution With Meta & TikTok

Product Updates

September 19, 2024

Open Beta: Engaged Ad Interaction Attribution With Meta & TikTok

Attribution waterfall evolution for video ad engagement Starting September 19,…

Jeff Richardson

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News & Updates Industry

August 23, 2024

New Streaming Services Choose Kochava for CTV Measurement & Attribution

Kochava serves more top streaming services than all other measurement…

Jeff Richardson

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Woman working on laptop while holding a cookie

News & Updates Industry

August 15, 2024

Google’s Great Third-Party Cookie ‘Deprecation’ Deprecation

Users get to self-regulate their own cookie jar Have you…

Jeff Richardson

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Digital out-of-home (DOOH) example of across-screen creative

Education Industry

August 12, 2024

The Evolution of Digital Out-of-Home (DOOH) Advertising

Perspectives, measurement, and future trend insights with DPAA Digital out-of-home…

Matt Goodrich

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Product Updates News & Updates

August 5, 2024

TikTok SAN Migration to Complete August 20

Kochava to introduce support for modeled attribution August 27 IMPORTANT…

Jeff Richardson

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Product Updates

July 17, 2024

Kochava Product & Partnership Updates Bulletin: Q2 2024

42matters SDK Award, Apple’s WWDC24, Ad Revenue Insights, and more…

Jeff Richardson

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Industry Education

July 11, 2024

From Couch to Cart: Shoppable TV and T-Commerce

CTV’s evolution from passive entertainment to dynamic shopping platform Among…

Chloe Huffman

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AppSamurai & Kochava Logos

News & Updates

July 9, 2024

Maximizing Mobile Game Growth: Leveraging Rewarded Models and In-Depth Attribution for Enhanced LTV

Did you know that mobile gaming generated 49% of all…

Leslie Amadio

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News & Updates Kochava for Publishers

June 25, 2024

Securing More Performance Marketing Dollars With Outcomes Measurement

Premium publishers and platforms seek to diversify beyond brand dollars…

Jeff Richardson

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