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Maximize Your ROAS: Cutting-Edge Attribution Strategies for Mobile Gaming

AppSamurai Joins Kochava As Authorized Agency Partner

By December 19, 2023January 16th, 2024News & Updates 4 Min Read

Partnership rooted in shared values and industry expertise to deliver an elevated standard of client service

Through this new partnership with AppSamurai, which is a one-stop-shop AdTech platform for user acquisition & mobile growth; enabling mobile advertisers to strategically acquire new users for their app from a broad spectrum of mobile placements including DSP & App Discovery (OEM). AppSamurai’s growth consultants are equipped with a deep understanding of the Kochava dashboard and attribution structure. This commitment positions the AppSamurai team as seasoned experts uniquely equipped to provide clients with superior insights and support. The trust, user acquisition proficiency, rich supply capabilities, and technical consultancy that AppSamurai’s platform provides its partners has expanded its reach.

“This strategic partnership with Kochava aligns seamlessly with our commitment to providing unparalleled growth solutions for advertisers,” said Osman Soysal, Managing Director, AppSamurai. “I am particularly excited about the synergy between our comprehensive growth solutions, including AppSamurai DSP, App Discovery (OEM), and AppSamurai for Games, and Kochava’s robust MMP capabilities.”

The Best Choice for Mobile Growth

AppSamurai empowers marketers to reach intended audiences seamlessly using diverse channels, including:

  • Precise user acquisition strategy with focused targeting
    • Performance-based, Programmatic DSP inventory & App Discovery via OEMs on partners like Samsung—craft tailor-made user acquisition initiatives aligned with your app’s objectives, audience preferences, and KPIs.</live
  • Efficient budget allocation for optimal outcomes
    • Harnessing the potential of machine learning, AppSamurai streamlines your campaign budgets, curbing your acquisition costs and amplifying your ROI.
    • Beyond their cutting-edge technology for campaign optimization and ad fraud prevention, AppSamurai’s seasoned growth consultants stand by your app’s side, ensuring consistent expansion and providing guidance amidst the competitive user acquisition landscape.

AppSamurai’s optimization mechanism guarantees the prudent allocation of your budget toward the users who genuinely matter to you. Together, AppSamurai and Kochava will deliver an unparalleled service boosted by trust, experience, and a shared dedication to excellence.

“We believe AppSamurai’s growth solutions and Kochava’s MMP strength will deliver exceptional value to advertisers and contribute to their mobile success,” continued Soysal.

How do you become a Kochava Authorized Partner?

If you’re an agency interested in becoming a Kochava Authorized Partner, please contact us today. The process involves a series of educational Discovery Sessions on various topics, including:

  • Measurement & Attribution*
  • Fraud Prevention
  • User Engagement
  • Deep Linking
  • iOS 14.5+ and SKAdNetwork
  • Apple Search Ads
  • Identity Solutions
  • MediaLift™
  • OTT and CTV

*Measurement & Attribution session required, plus two additional sessions selected by the agency. Once agencies become a Kochava Authorized Partner, they will be listed as such in the Kochava Media Index, the largest advertising database in the world.