December 20, 2024
Enhanced Cross-Device Attribution Boosts Publisher CVR 8 to 10%
Maximizing conversion rates (CVR) and publisher ad yield with Device…
December 17, 2024
Optimizing CTV Performance With LG Ad Solutions and Kochava
A winning combination for marketers Are you exploring connected TV…
December 13, 2024
Modeled Attribution for Your Snapchat Campaigns
Snap upgrades integration to Enriched SAN Snap is upgrading its…
October 15, 2024
Kochava Product & Partnership Updates Bulletin: Q3 2024
New .NET MAUI SDK, enhanced ESP support, RevenueCat integration, and…
September 30, 2024
AdAttributionKit FAQ
Getting to know Apple’s new PET (privacy-enhancing technology) Eager to…
September 19, 2024
Open Beta: Engaged Ad Interaction Attribution With Meta & TikTok
Attribution waterfall evolution for video ad engagement Starting September 19,…
August 15, 2024
Google’s Great Third-Party Cookie ‘Deprecation’ Deprecation
Users get to self-regulate their own cookie jar Have you…
August 5, 2024
TikTok SAN Migration to Complete August 20
Kochava to introduce support for modeled attribution August 27 IMPORTANT…
July 17, 2024
Kochava Product & Partnership Updates Bulletin: Q2 2024
42matters SDK Award, Apple’s WWDC24, Ad Revenue Insights, and more…
June 13, 2024
Apple’s AI Moment: WWDC24 Key Takeaways
iOS 18, Apple Intelligence & AdAttributionKit AI was clearly the…
April 12, 2024
iOS 17.4 Bug May Lead to Decreased ATT Opt-In Rates
Bug fix included in iOS 17.5 beta During recent testing,…