Jeff Richardson

Drive growth from your existing users with dynamic audience segmentation…

Personalized ads have become the cornerstone of digital advertising, but…

Snapchat is making it easier than ever for marketers to…

Have you noticed a recent change in the performance of…

Nearly 70% of the click volume Kochava receives on a…

First launched in 2015, Universal App Campaigns (UAC), now known…

Click fraud takes many forms and is the most common…

A famous U.S. president once said, “Trust, but verify.” In…

Twitter has made important updates to the permissions required for…