Blog - Page 2 of 43

30-Minute Webinar | Why Strategic Losing Can Be a Winning Strategy on ASA. Nov 21 at 4PM London / 8AM PST

Press

June 18, 2024

Comscore and Kochava Partner to Unlock New Insights Tying Cross-Channel Consumer Behavior Directly to Linear TV Campaigns

RESTON, Va., June 18, 2024 – Comscore, Inc. (Nasdaq: SCOR),…

Leslie Amadio

Love0

News & Updates

June 13, 2024

Apple’s AI Moment: WWDC24 Key Takeaways

iOS 18, Apple Intelligence & AdAttributionKit AI was clearly the…

Jeff Richardson

Love0

Revitalizing Vigilance in Ad Fraud Mitigation

Strategic Consulting Fraud Prevention

June 4, 2024

Revitalizing Vigilance in Ad Fraud Mitigation

Redefining fraud prevention amid shifting industry focus In the ever-evolving…

Tyler Levasseur

Love0

Kochava Welcomes Admitad as New Authorized Agency Partner

Press

June 3, 2024

Kochava Welcomes Admitad as New Authorized Agency Partner

Alignment underscores the importance of data-driven decisions for outcomes-based results…

Leslie Amadio

Love1

News & Updates Press

June 3, 2024

Powerful trends in Generative AI transforming data-driven insights for marketers

Leslie Amadio

Love0

Education

May 21, 2024

Contextual Cartography: Mapping a Privacy-Forward Digital Advertising Landscape

Insights from Embracing Contextual Advertising for Privacy-Safe Growth webinar As…

Matt Goodrich

Love0

Kochava & Comscore Bring Outcomes Measurement to Linear TV

News & Updates

May 8, 2024

Kochava & Comscore Bring Outcomes Measurement to Linear TV

Industry-first solution announced at 2024 IAB NewFronts Charles Manning, Founder…

Jeff Richardson

Love1

Kochava Wins 42matters SDK Category Leader for Attribution

News & Updates Measurement & Attribution

May 3, 2024

Kochava Wins 42matters SDK Category Leader for Attribution

Jeff Richardson

Love0

News & Updates Industry

April 12, 2024

iOS 17.4 Bug May Lead to Decreased ATT Opt-In Rates

Bug fix included in iOS 17.5 beta During recent testing,…

Jeff Richardson

Love1

Kochava Product & Partnership Updates Bulletin: Q1 2024

Product Updates

April 9, 2024

Kochava Product & Partnership Updates Bulletin: Q1 2024

Privacy manifests, iAd framework removal, Apple Vision Pro, Google Privacy…

Jeff Richardson

Love0

Sound Strategies for Cutting-Edge Podcast Advertising

Education

April 9, 2024

Sound Strategies for Cutting-Edge Podcast Advertising

Expert insights from Kochava webinar with Spotify Advertising and M&C…

Matt Goodrich

Love1

Apple Privacy Manifest Prep Checklist

Product Updates Industry

April 8, 2024

Apple Privacy Manifest Prep Checklist

Steps to take with your next iOS app update after…

Jeff Richardson

Love0

Navigating Google Privacy Sandbox - Part 1

Education Strategic Consulting

April 3, 2024

Navigating Google Privacy Sandbox Part 1: Webinar Q&A

Answers to your questions from the Kochava Foundry webinar Grant…

Grant Simmons

Love0

Marketing Mix Modeling (MMM) is Having a Moment

Education Measurement & Attribution

March 26, 2024

Marketing Mix Modeling (MMM) Is Having a Moment

Enhancements to MMM make it a powerful tool for advertisers…

Matt Goodrich

Love0

Sifting Through Google Privacy Sandbox for Android

Education Privacy

March 12, 2024

Sifting Through Google Privacy Sandbox for Android

How to become an early testing partner with Kochava Google…

Jeff Richardson

Love5

Chat with usLiveChat