The invitation-only, mobile advertising industry event returns to Sandpoint, Idaho, February 2016; uniting thought leaders from across the mobile advertising ecosystem
SANDPOINT, Idaho – February 5, 2016 –Kochava (www.Kochava.com), the leader in mobile attributionanalytics and optimization, today announced the final agenda for its third annual Kochava Mobile Summit (http://www.kochavamobilesummit.com) in Sandpoint, Idaho, February 10-12, 2016. This exclusive event brings industry leaders together to discuss current trends in ad buying, targeting, re-engagement and optimization for mobile, and predictions for the future of mobile advertising, amidst a beautiful scenic backdrop. The Kochava Mobile Summit is an intimate and highly interactive event bringing the best in the mobile advertising industry together.
Kochava Mobile Summit: Day One
The Kochava Mobile Summit kicks off Wednesday, February 10, with transportation sponsored by InMobi. Summit attendees will enjoy breakfast, sponsored by Amazon, before Kochava CEO, Charles Manning, welcomes the group and introduces the morning keynote speaker, Rob Griffin, Chief Innovation Officer of Almighty, who will lead an interactive discussion around “Delivery: The Business of Experience Optimization.” Following a coffee break sponsored by Ad Action Interactive, Liftoff VP of Marketing, Dennis Mink, will speak on the “Mobile App Engagement Index,” after which Kochava will lead a panel session on “Power of Postbacks,” featuring GSN and Motive Interactive. Kochava will lead a panel session on “The Modern World of Smart App Installations,” including speakers from Appia and AOL, before attendees head to lunch sponsored by Appia, a part of Digital Turbine.
After lunch, Summit attendees will learn about “The State of the Social Casino Game Market” from Adam Krejcik, a Principal at Eilers & Krejcik Gaming. CEOs from across the mobile advertising ecosystem will address the audience in an “Ask the CEO” panel session moderated by Kochava, followed by a session on “Reengagement” with InMobi’s Jeff Coon. AdColony’s Chris D’Avanzo will discuss “Mobile Video Trends & Best Practices” before attendees head out for the Summit Pub Crawl through scenic downtown Sandpoint, sponsored by AdColony.
Kochava Mobile Summit: Day Two
The second day of the Summit kicks off Thursday, February 11, with transportation sponsored by InMobi and breakfast sponsored by Cake. Kochava CEO, Charles Manning, will deliver the company’s roadmap, followed by a coffee break sponsored by ironSource. Kochava will moderate a panel session with Pandora and ironSource on the “Future of App Distribution,” before attendees head to lunch sponsored by AppLovin. Alan Chappell of Chappell & Associates will educate Summit attendees on “Data Security & Privacy” before a panel session on “Connected Devices and Audience Attribution” featuring speakers from Kochava, AppLovin, and Essence Digital. “Mobile Data that Drives OmniChannel Engagement” will be the next topic of discussion, in the form of a panel featuring Urban Airship and Gimbal.
Following the Summit Mad Men Cocktail Break, sponsored by BluMarket, attendees will enjoy the final panel session of the day, “How to Use the Charts & Kochava to Drive Unattributed Installs,” featuring The Blu Market and Backflip Studios. A formal dinner, sponsored by Liftoff, will arm Summit attendees for a night of music and general tomfoolery at the G. Love & Special Sauce concert, sponsored by Pandora.
Kochava Mobile Summit: Day Three
On Friday, February 12, to close out the third annual Kochava Mobile Summit, attendees will join the Kochava team and their colleagues for a ski day at Schweitzer Mountain Resort, sponsored by Phunware.
Interested in keeping up on the action happening in real-time at the Summit? Check out the Mobile Summit list on Twitter (https://twitter.com/kochavamobile/lists/kochava-mobile-summit2) and join our Summit LinkedIn group (https://www.linkedin.com/groups/7034968).
Industry insiders looking for more information about the 2016 Kochava Mobile Summit should sign up to receive event updates here: summit@kochava.com
