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Maximize Your ROAS: Cutting-Edge Attribution Strategies for Mobile Gaming

Z2A Digital Teams Up with Kochava as New Authorized Agency Partner

By October 23, 2023January 16th, 2024News & Updates 4 Min Read

New alignment provides the training and tools to maximize results for client success

With offices in Tel Aviv, Berlin and San Francisco, Z2A Digital powers success in all aspects of user acquisition for global brands. Passionate about driving change in the mobile marketing industry, co-founders Raphi Green and Dan Shabtay, veterans in the field of digital marketing, recognized the frustration caused by inadequate transparency of existing user acquisition agencies and solutions—and the urgent need for a better approach to deliver results.

This new partnership with Kochava provides Z2A Digital with another method to ensure they are monitoring and assessing their clients’ success, secure in the knowledge that they have a good partner to help evaluate and maximize performance.

“We’re thrilled Kochava has built this partnership program that we are proud to be a part of at Z2A Digital,” said Raphael Green, CEO & Co-Founder, Z2A Digital. “Since we were founded four years ago, we’ve always believed partnerships with the top players in the ecosystem are a key step in delivering the best results for our clients. We want to build on this initial step with Kochava to make sure we both continue to grow and succeed.”

Kochava + Z2A Digital—The Pursuit of Excellence

Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, is built on a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, making Kochava trusted by top brands to harness their data for growth. Similarly, Z2A Digital’s approach to client success is based on four T’s that put the customer first:

Tech: when they see a problem, they have the expertise and experience to build a solution for it in-house, instead of relying on off-the-shelf or white label options that may not fit their clients’ needs

  • Team: their team of experts oversees all of their operations, and are continuously optimizing performance and working with clients to decide on growth goals
  • Tactics: their track record of results is due to the way they think differently about channel mixes, finding the places where the users that match our clients needs hang out — and getting them into our clients’ apps.
  • Transparency: they offer comprehensive reporting and open billing based on how they meet the KPIs clients value. Their clients value honest feedback and proactive updates.

How do you become a Kochava Authorized Partner?

If you’re an agency interested in becoming a Kochava Authorized Partner, please contact us today. The process involves a series of educational Discovery Sessions on various topics, including:

    • Measurement & Attribution*
    • Fraud Prevention
    • User Engagement
    • Deep Linking
    • iOS 14.5+ and SKAdNetwork
    • Apple Search Ads
    • Identity Solutions
    • MediaLift™
    • OTT and CTV

*Measurement & Attribution session required, plus two additional sessions selected by the agency. Once agencies become a Kochava Authorized Partner, they will be listed as such in the Kochava Media Index, the largest advertising database in the world.