Jeff Richardson, Author at Kochava - Page 5 of 8

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Apples Custom Product Pages Feature

News & Updates

January 13, 2022

How to Use Apple’s Custom Product Pages (CPP) with Kochava

Improve campaign conversion rates by tailoring the product page experience…

Jeff Richardson

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Kochava Product Update

News & Updates Measurement & Attribution Product Updates

December 2, 2021

Product Update – New Access to Facebook Metadata for Your Android App Install Campaigns

Be sure to add your Facebook Install Referrer Decryption Key…

Jeff Richardson

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Kochava Google Ads social v

News & Updates Product Updates

December 1, 2021

Kochava Supports Google Ads Attribution on Privacy-First GCLID

Helping marketers adapt to GAID opt-out on Android 12 Marketers…

Jeff Richardson

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GoogleReferrerData social v

News & Updates Product Updates

November 10, 2021

Google Referrer Data for Facebook Android App Install Campaigns

How to add your Facebook Install Referrer Decryption Key in…

Jeff Richardson

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FirstPartyDataLeakage social v

News & Updates

November 4, 2021

Why Publishers Need to Control Their First-Party Data Leakage

Kochava for Publishers can help In today’s digital advertising climate,…

Jeff Richardson

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iOSImpact social v

News & Updates iOS 14 & SKAdNetwork

October 8, 2021

How iOS 14 Impacted Mobile Advertising

Apple Search Ads rises as overall iOS attributions fall Quick…

Jeff Richardson

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Google Install social v

News & Updates

October 8, 2021

Google Play Install Referrer to Help Marketers With Facebook’s AMM Program Deprecation

Get campaign metadata on Facebook App Ads directing to Google…

Jeff Richardson

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Cross Promo Aquisition social v

News & Updates

September 28, 2021

Maximizing Cross Promotion on Your Apps

Publisher tools for turnkey cross-app portfolio measurement Are you an…

Jeff Richardson

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Andriod social v

News & Updates

September 27, 2021

Android 12 Release and New ADID Permissions

Important steps for marketers to take by or before October…

Jeff Richardson

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Apple'ReleaseofiOSExpectedSoon.Here'swhatiOS'sarrivalwillmeanformarketers.Kochavalogowithsmartphoneandbluebackground.

News & Updates iOS 14 & SKAdNetwork

September 20, 2021

Apple Releases iOS 15

Here’s what iOS 15’s arrival means for marketers Apple’s latest…

Jeff Richardson

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FacebookAMM social v

News & Updates

August 3, 2021

Change is Coming to Facebook’s Advanced Mobile Measurement (AMM) Program

Kochava will help advertisers navigate new restrictions for click-through conversion…

Jeff Richardson

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OTT Advertising on Roku Social v

News & Updates

June 15, 2021

Run OTT Advertising on Roku and Measure Performance with Kochava

Kochava is a certified Roku measurement partner Roku continues to…

Jeff Richardson

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Android New ADID Opt Out social v

News & Updates

June 9, 2021

Android to Introduce ADID Opt-Out in Late 2021

What marketers need to know about this important change The…

Jeff Richardson

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ios social v

News & Updates

June 9, 2021

Apple iOS 15 Changes: What We Know

Unpacking key takeaways from Apple WWDC 2021 With the attention…

Jeff Richardson

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Apple AdServices Framework Social

News & Updates Product Updates

May 27, 2021

Kochava Adds Support for Apple AdServices Framework

IMPORTANT: On January 5, 2023, Apple communicated that it will…

Jeff Richardson

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