The Official Kochava Blog

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Nasmedia social v

Press News & Updates

December 17, 2021

Kochava Announces Nasmedia As First Authorized Agency Partner in Korea

New Program Helps Agencies Enable Brands to Maximize Growth Leveraging…

Leslie Amadio

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MeasuringUsers BlogFeature v

News & Updates

December 2, 2021

Measuring Users on Connected Measurement Devices

Capture user engagement on smart TVs, gaming consoles, and streaming…

Sierra Scott

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Kochava Product Update

News & Updates Measurement & Attribution Product Updates

December 2, 2021

Product Update – New Access to Facebook Metadata for Your Android App Install Campaigns

Be sure to add your Facebook Install Referrer Decryption Key…

Jeff Richardson

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Kochava Google Ads social v

News & Updates Product Updates

December 1, 2021

Kochava Supports Google Ads Attribution on Privacy-First GCLID

Helping marketers adapt to GAID opt-out on Android 12 Marketers…

Jeff Richardson

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SecondPage social v

Press News & Updates

December 1, 2021

SecondPage has Partnered with Kochava to Provide Free CTV Analytics to its Valued Clients

SANDPOINT, Idaho and THOUSAND OAKS, Cali. – December 1, 2021…

Leslie Amadio

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ConvergentTV social v

News & Updates

November 17, 2021

Media Buyers and Sellers Assemble Behind Convergent TV

Advanced forms of TV (OTT and CTV) continue to grow…

Sierra Scott

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GoogleReferrerData social v

News & Updates Product Updates

November 10, 2021

Google Referrer Data for Facebook Android App Install Campaigns

How to add your Facebook Install Referrer Decryption Key in…

Jeff Richardson

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FinTechAppKPIs social v

News & Updates

November 8, 2021

How to Improve Your Fintech App KPIs

Metrics to measure for helpful insights Fintech app downloads increased…

Sierra Scott

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FirstPartyDataLeakage social v

News & Updates

November 4, 2021

Why Publishers Need to Control Their First-Party Data Leakage

Kochava for Publishers can help In today’s digital advertising climate,…

Jeff Richardson

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MeasurementBestPractices social v

News & Updates

November 2, 2021

5 Measurement Best Practices for FinTech Apps

The financial technology, or fintech, industry is on the rise…

Sierra Scott

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MobileGameMonetization social v

News & Updates

October 21, 2021

Your Mobile Game Monetization Strategy

With mobile devices becoming increasingly optimized for gaming, app publishers…

Sierra Scott

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WebSummit social v

News & Updates

October 13, 2021

Kochava Founder and CEO Speaking at Web Summit

Listen and meet with Kochava’s visionary adtech leader November 1-4…

Leslie Amadio

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iOSImpact social v

News & Updates iOS 14 & SKAdNetwork

October 8, 2021

How iOS 14 Impacted Mobile Advertising

Apple Search Ads rises as overall iOS attributions fall Quick…

Jeff Richardson

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Google Install social v

News & Updates

October 8, 2021

Google Play Install Referrer to Help Marketers With Facebook’s AMM Program Deprecation

Get campaign metadata on Facebook App Ads directing to Google…

Jeff Richardson

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PushNotificationsBlog BlogFeature

News & Updates

October 1, 2021

Implement Push Notifications in Your Omni-channel Marketing Strategy

Reengagement for a privacy-first era Push notifications are a standard…

Leslie Amadio

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