Increase Sales Revenue With eCommerce App Analytics & Attribution

Reach your growth goals with omnichannel measurement solutions designed for shopping & eCommerce apps.

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Kochava for Shopping and eCommerce Apps

Understand the Customer Journey to Improve Conversion Rates

Follow your customers as they search for products, apply discounts, and shop online or in stores. No matter what platform, channel, or devices your customers engage with, Kochava IdentityLink® connects the dots for full-funnel visibility into their journey—helping you understand what experiences and offers drive the highest lifetime value (LTV).

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User journey
Know which advertising campaigns maximize sales

Know Which Advertising Campaigns Maximize Sales

Across every campaign, every channel, and every media partner, Kochava uncovers the true sources driving in-app revenue. Navigate your omnichannel media mix and leverage our plug-n-play integrations across thousands of media partners.

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Boost App Adoption for Increased Customer Lifetime Value

Customer loyalty increases with mobile app adoption. Kochava SmartLinks delivers friction-free deep linking tools to optimize web-to-app journeys. Even turn SmartLinks into scannable QR codes to drive in-store visitors toward online experiences.

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Boost app adoption for increased customer lifetime value

Invest in Your Success on Apple Search Ads

Seamlessly measure all of your campaigns on Apple Search Ads (ASA) via Kochava’s out-of-the-box support for the AdServices framework with keyword-level reporting, analytics, and insights.

Looking to more effectively scale on ASA? Search Ads Maven is a best-in-class suite of productivity and automation tools that empowers ASA marketers to:

  • View keyword-level ROAS by in-app event goals
  • Reduce CPA and/or CPG by 30% or more
  • Manage bids and campaigns automatically
  • Optimize brand protection and share of voice in the App Store
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Compliment Your eCommerce App Analytics With More App Growth Tools

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Premier iOS Support

Kochava ensures secure, privacy-first measurement of all your user data across Apple devices and complete support for SKAdNetwork attribution.

Predictive Churn Modeling

Boost overall user LTV with highly accurate predictive churn modeling. Know which users are most likely to churn and reengage them before they do.

Data & Analytics

Dig into your app data without limits. Extract strategic insights through analytics, reports, and a built-in SQL query prompter.

Dynamic Audience Activation

Segment lapsed customers for reengagement or your top rewards members as a seed for a lookalike model. Use Kochava Audiences to segment and activate your first-party customers dynamically.

Media Cost Aggregation

Measure all of your omnichannel ad spend data in one dashboard and streamline your ROAS equation to maximize sales revenue.

Want to Learn More About How Attribution Works?

Download our free Attribution Guide today.

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An introduction to attribution guide

Request a free demo with our eCommerce app analytics experts.