Top Brands Trust Kochava

Kochava SmartLinks give us a new level of visibility into how our QR code placements in-store and across other mediums drive mobile app adoption and increased customer stickiness. Our distribution strategy for QR codes is now much more data driven and we’re seeing direct results in the form of increased engagement.

Kochava’s investigative fraud work was comprehensive and thorough. Their ability to illustrate the complex inner workings of digital ad fraud to the courtroom audience had a profound impact on the success of our litigation. Justice was served.

We wanted to provide service through our app but also needed to know how consumers were using it. With Kochava, we could visualize drop-off points to optimize the user experience every step of the way

Our goal is driving net new growth, so it’s essential that we’re not buying back users we already acquired. It gives us great peace of mind knowing this is built right into the Kochava attribution system.

Having our app event data in one platform has allowed us to understand which of our owned channels drives the most in-app engagement and what products we should highlight on our home tab marketing carousel.

In Kochava we chose a partner we could grow with. Having omnichannel attribution solutions along with measurement and deep linking allowed us, from the get-go, to consolidate our marketing tech stack and maximize ROI, while reducing operating inefficiencies and lowering our total cost of ownership.

Ari Litan

Head of Product, The Athletic