Skip to main content

30-Minute Webinar | Why Strategic Losing Can Be a Winning Strategy on ASA. Nov 21 at 4PM London / 8AM PST

What are Instant Apps?

Instant Apps | Definition

Android Instant Apps are a smaller, temporary version of an app that can be downloaded and launched seamlessly from an external link without any user interaction or prompt. They function as a lightweight version of an app to perform a specific task and allow the user to eventually download the full app.

Instant Apps are Google’s form of App Clips that have been available since 2017. An Instant App functions in the same way as an App Clip.

Related Terms

App Clips
IDFA
iOS 14